If your demand planning isn’t going as well as you hoped, there are a few things you can do! First, make sure you are really committed to demand planning and you are not just doing it out of perceived obligation. Then, make sure your expectations are informed and reasonable. Use the right tools and the right people to get the job done. The Institute of Business Forecasting and Planning said, “The key contribution of effective planning is driving clear communication among all the S&OP partners about risks, constraints and opportunities.”
